【康美烘焙】
以誠信爲本,銳意打造獨特的康體美食烘焙餐飲新概念,爲您送上無限祝福、無限康美
BakeryDiets’ strives to create an innovative and unique bakery cuisine concept based on our strong commitment to integrity
團簡介

■【企業經營哲學Corporate Philosophy】■

〔 B-S-G Philosophy 〕
B=Belief (堅定理念 信是有緣)
S=Synergy (協同互助 鴻雁齊飛)
G=Gratification (利他自利 豐盛人生)

■【企業使命Corporate Mission】■
BakeryDiets’ 康美烘焙秉承集團的 B-S-G Philosophy 經營哲學,以誠信為本,藉【康】與【美】為基礎,銳意打造獨特的康體美食烘焙餐飲新概念。公司奉行良心經營,致力履行社會責任外,更堅持利他自利的宗旨,以鴻雁齊飛的理念,扶植行業先驅,協同互助,共榮共存,予濁世加添清泉般的新氣象,力臻真善美,豐盛人生、善事人生

◎品牌特色
①獨特鮮明【康】【美】概念
②愛心烘焙、貼心關心
③關愛弱勢社群、廣積福德
④鴻雁普及聯營概念、共榮共利
⑤☆級品質、靈活定價、惠及大眾
⑥全天候派送、晝夜必達
⑦簡易網購、與時並進

◎堅持履行社會責任
* 致力【愛心飯果、慈善佈施】
* 籌組【鴻雁愛心團隊】參與公益善舉
* 推動【鴻壯愛心義載服務】造福傷健有緣

◎ 五大主題產品 自主研發
*【康】【美】西點 
*【心意曲奇】
*【PartyDiets’ 營型派對】
*【有營餐食】
*【B SHINY 康體飲料】

◎ 獨家研發 重點推介 
* 希臘乳酪系列
* 森林蜂蜜系列
* 低脂寶石系列

◎【康】【美】真善美概念
☆ 西餅糕點 (低脂、減糖、無反式脂肪)
☆ 健康餐飲 (有機食材、綠色任務、養生保健)
☆ 纖體套餐 (度身訂造、造福人生)
☆ 節日賀囍 (自奉饋贈、心意迎賓)

◎良心製作 信心堅持
☆ 色、香、味
☆ 穩、定、靠
☆ 改、變、革

■【宗旨與口號】■
※ Yummy to Healthy Tummy ※
※ They Day Fresh ※
※ Be Shiny Stay Healthy ※

■【發展趨勢】■

◎ 綜合營運
☆ 純實體銷售模式 (Yummy Cake Shop )
☆☆ 簡約優閒餐飲模式 (Galleria )
☆☆☆ 康美主題Cafe模式 (Caffe)

◎ 綜合架構
① 直資分店
② 特許合資店
③ 特許加盟店


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【QC質量監察專線: 56161698】

〔公益慈善愛心專線:56209938〕

〖 業務網點分佈 〗 

BakeryDiets’康美烘焙總部及製作工場
店碼: (HH/HQ)
地址:九龍紅磡崇潔街 44A 地舖
電話:69335646

BakeryDiets’康美烘焙 (崇潔街店)
店碼: (HH/SKT)
地址:九龍紅磡崇潔街 44A 地舖
電話:66759966

BakeryDiets’康美烘焙 (SaWaDeeMall-
Caffe’ 店)
店碼:(HH/SWDM)
地址:紅磡鶴園街2G恆豐工業大廈二期5樓室
電話:23387718

BakeryDiets’(民樂街
-Caffe’店)
店碼:(HH/MLK)
地址:九龍紅磡民樂街18號 凱旋工商中心三期地下 Q1D室
電話:53380365

Corporate Introduction

BakeryDiets’ Limited 

【Our Corporate B-S-G Philosophy 】
B=Belief (We believe that our innovative and unique bakery cuisine philosophy can facilitate embedded social communication and inter-connectedness among people.) 
S=Synergy (We synergize people to focus and achieve the same business goal.)
G=Gratification (We gratify other people whilst enriching ourselves.) 

【Our Corporate Mission 】
We strive to create an innovative and unique bakery cuisine concept based on our strong commitment to integrity, health and aestheticism.
We implement our social responsibilities by pledging our moral branding principles to mutually enriching people’s lives in terms of authenticity, moral goodness and aesthetic pleasing concept.
We believe our unique business model can motivate entrepreneurs to cultivate new ideas to perfect and enhance people’s lives. 

【 Management Focus 】
《BakeryDiets’》believes that the conventional penalty/ reward supervisory principle is no longer a comprehensive representation of modern human resources management model. We advocate the 《Swan Geese Leadership》by synergizing employees to focus and achieve the same pre-determined business goal. Seniority of employees does not take precedence in their career advancement. Instead, we strive to harmonize employees’ talent into different functional areas so as to interactively help develop their career potential.《BakeryDiets’》also advocates employees’ active involvement in social responsibility, participation, and autonomy to amalgamate moral goodness, life meaning, and business management principles without scarifying our business integrity and employee motivation.

【Brand Characteristics】
Innovative and unique concepts on 【Health】and【aestheticism】
Intimate, attentive, and meticulous baking procedures
Compassionate and help the disadvantageous community
Commoditize and share our business concepts, goals and profits through wholly owned operations, equity joint ventures and franchising. 
Benefit communal groups of customers through flexible pricing policy and superb product quality
Deliver around-the-clock 24-hr services 
Buy Online Easy (BOE) Services

【Social Responsibility Commitment】
Oblige to distribute charitable fruit- and-food packs
Organize our Love and Caring Community Teams to join public welfare and charitable activities
Connect community through our free and charitable rehabilitation mobile car delivery for the disables. 

【Five self-developed and innovative product lines】
【BakeryDiets’】western style, delicious, and balance-diet cakes that emphasize 【Health】and 【aestheticism】
【BakeryDiets’】heartfelt fortune cookies
【BakeryDiets’】Chic PartyDiets’
【BakeryDiets’】nutritional and healthy catering cuisine 
【BakeryDiets’】B-Shiny health drinks

【BakeryDiets’】Self-developed Cake Series with top recommendations
Greek Yogurt product series
Honey Forest product series
Low Fat Gem product series 

【Health】and【aestheticism】concepts
Western Style Cakes (low fat, less sugar, no trans fat)
Health drinks (organic ingredients, environmental safe healthcare oriented approach)
Slim-fit catering cuisine (benefit human lives)
Festive congratulations and greetings (self-gift and gift giving category) 

【Social conscience manufacturing】
Maintaining scent, flavour and appearance 
Sustaining product quality, good manufacturing process and superb service delivery
Nourishing improvement, changeability and innovation 

【Slogans】
Yummy to Healthy Tummy
They Day Fresh
Be Shiny Stay Healthy 

【Business Development Model】
Integrated operations
Physical retailing (Yummy Cake Shop
Casual dining (Galleria)
【Healthy】and 【Aesthetic】Coffee shop (Caffe)

【Business Expansion Pattern】
Wholly-Owned Operations (COOs)
Equity Joint Ventures (EJVs)
Franchising Operations (FOs)



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【QCH Quality Control Hotline: 56161698】
.
〔Love & Charity Hotline: 56209938〕
.
〖Store Location〗
.
BakeryDiets’ (Headquarters/Food Manufactory)
Store identity code: (HH/HQ)
Store Location: 44A G/F, Sung Kit Street, Hung Hom, Kowloon
Service Hotline:69335646
.
BakeryDiets’ (Sung Kit Street Store)
Store identity code: (HH/SKT)
Store Location: 44A G/F, Sung Kit Street, Hung Hom, Kowloon
Service Hotline:66759966
.
BakeryDiets’ (SaWaDeeMall -Caffe’)
Store identity code:(HH/SWDM)
Store Location: Flat D2, 5/F, Hang Fung Industrial Building, Phase 2, 2G Hok Yuen Street, Kowloon. 
Service Hotline:66338017
.
BakeryDiets’(Man Lok Street Store-Caffe’)
Store identity code:(HH/MLK)
Store Location: Unit Q1D,G/F.,Kaiser Estate,3rd Phase,18 Man Lok Street, Hung Hom, Kowloon
Service Hotline:53380365